Should a New Business Pay for Search Ads or SEO?
I’ve been asked a few times for advice on the best strategy for promoting new businesses online. Is it better to buy pay per click ads or to work on search engine optimisation just after a business website goes live? How do they stack up: adwords vs SEO? Most...
New Offering: 360° Virtual Tour Photography, Site Plans & 3D
Today’s first big news item is that alongside Lucid Rhino I’m starting a new venture called Bristol Virtual Tours. This venture will provide high quality 360° photography for estate agents, schools, universities, venues, car dealerships, events, retail spaces,...
20 Questions Your New Web Developer May Ask
Designing and building a website can be a daunting task, but it doesn’t have to be. As a web designer, my first step in the process is to conduct a thorough discussion with the client to understand their project requirements. This is commonly known as a...
Essential Free WordPress Plugins for 2021
OK, forgetting the infelicitous year that lies behind us, here’s my list of the seven WordPress plugins that I expect to be installing on every WordPress website I build in 2021: Complianz Category: compliance In the past, it has always been a bit of a headache to...
How to Take Your Businesses Online During Lockdown
If the COVID-19 outbreak means that you can’t continue with your business as usual this may be a good time to move some or all of it online. If you’ve experienced a slowdown in business then the chances are your competitors probably will have too. Now of...
17 Key Features Every Website Needs
It can be hard to know where to start when designing a website. There are so many options and it can seem complicated. Well don’t fear, in this post I’m going to show you the key elements that every website needs to set itself up for success. What really annoys you on...
25 Tips to Make Your WordPress Website Faster
Search engines now take into account the loading speed of websites when they compile search results, giving fast loading sites a little boost in the rankings. Page load time also has a noticeable impact on conversion rates – in layman’s terms this is the...
Reasons to Use LinkedIn in 2020
I know what you’re probably thinking: LinkedIn is just a haunt for spammy salespeople and job offers that I’m not interested in. I hear you! I’ve had my fair share of spam and scams. But it turns out there is a very good side to LinkedIn. It can be a great place for...
