Ecommerce Web Design and Development with WooCommerce

Let’s explode some myths: website e-commerce doesn’t have to cost a bomb.

Why DIY doesn’t always fly

There are a ton of ecommerce options out there. Some are OK, a few are brilliant, but most of them tie things down pretty tightly.

At first it seems pretty attractive for a small business startup – what better than to build your website yourself with pre-made tools and templates? What could be more straightforward than to pay a regular monthly cost plus a cut of sales revenue?

The problem becomes apparent when you project that cost over the lifetime of your business. It soon mounts up.

Wouldn’t it be great to cut out the middleman taking a slice of your shop’s transactions?

Wouldn’t it be great to own your whole website and be able to move it to a new host whenever you find a better deal?

Wouldn’t it be great to not be limited in the competition-busting functionality you could add to your website?

It would have to cost a lot, right? Think again.

DIY wooden lettering
WooCommerce logo

WooCommerce is different

Built by the people behind WordPress (the world’s most popular content management system by far) it’s a fantastically powerful ecommerce tool that extends WordPress’ capability. The best thing is that it’s completely free.

As WooCommerce is built by WordPress it’s open source so there’s a vibrant community of developers and users building compatible plugins and themes, many of those free too. This makes WooCommerce very adaptable. For pretty much every challenge the WooCommerce community will have a solution.

As WordPress and WooCommerce are open source you can own everything about your ecommerce store. Once it’s built you will have no additional fees to pay (depending on which additional plugins and payment gateways you use, if any).

Does WooCommerce integrate with other applications, like accountancy software?

It is fantastically adaptable, being compatible with a host of accounting systems and payment management gateways.

Popular integrations include QuickBooks, Xero and FreshBooks. Add an external professional integration application like Zapier or Integromat and the possibilities get pretty crazy.

Integromat scenario
GDPR compliance graphic

Is WooCommerce GDPR compliant?

It’s a solid “yes” for this one.

WooCommerce is fully GDPR compliant (subject to the compliance of other plugins added). WooCommerce allows you to set limits on how long customer data is retained and allows customers to download and delete their data themselves, if you wish.

What kind of sales can WooCommerce be used for?

  • Selling physical goods for delivery. You can set advanced delivery options (e.g allow shipping cost to vary according to item weight or delivery deadline), shipping zones and tax options.
  • Sell digital downloads to make money even while you sleep. Whether you’re selling ebooks, music, videos or something else, this can provide you with a truly passive income.
  • Event or appointment bookings. Allow customers to see your availability and pay right when they book, reducing the frustrating likelihood of cancellations.
  • Regular subscriptions or paid memberships
  • Selling with Facebook stores, Amazon stores and other affiliate stores
  • Auctions
  • Drop-shipping
WooCommerce reports dashboard

How can WooCommerce help me manage my shop?

Stock control will help you keep track of inventory and optionally hide products from the website when they sell out.

WooCommerce sales reports help you see the whole picture, with charts describing your bottom line by date, product, category or customer.

WooCommerce coupons also allow you to run effective marketing campaigns with limited discounts applying right within the ecommerce system.

Ready to start a project?

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